What Is Digital Presence?

What Is Digital Presence?

In our last post we talked about the basic building blocks of digital presence. But what exactly is digital presence and how does it tie into your overall brand management strategy? In today's post, the experts at Anderson Marketing Group, an agency offering brand...

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What Is Search Engine Optimization?

What Is Search Engine Optimization?

Every day, we seem to live more and more of our lives online. It's where many of us work and how many of us conduct business. If you own a business, you want to make sure your customers can find you whenever they need you. That's where search engine optimization (SEO)...

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Is Your Brand Ready for Summer?

Is Your Brand Ready for Summer?

As we discussed in our last post, summertime is a great time to freshen up your website. But did you know you can also change your brand to fit the season? Although you don't want to make big changes every season, there are some brand management techniques you can use...

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Why Do I Need Responsive Website Design?

Why Do I Need Responsive Website Design?

In this day and age, technology seems to be changing all the time. That includes staying up-to-date with the latest website design standards. Your website is like the digital storefront of your business in Saskatoon, SK. In order to reach the widest range of potential...

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4 Branding Goals for Your Business

4 Branding Goals for Your Business

Your brand is your promise. Through brand management and brand development tactics, you've grown your company's reputation and bottom line. But as great as that is, it's no time to stay stagnant. You should always be on the lookout for ways to make your brand even...

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3 Website Mistakes Businesses Often Make

3 Website Mistakes Businesses Often Make

You know your business needs a website. But just throwing something out on the internet isn't enough. Many companies choose to go it alone when entering the big, wide world of web design. If your business is marketing or design, that may be okay. But if you're selling...

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