Twenty years ago, websites were a brand new technology that businesses used to reach their customers. Today, the field of website design continues to grow and evolve. But just because your business doesn’t still have the same website as it did in the 1990s doesn’t mean it’s not time for an new look. Here are several ways to tell if your website design needs refreshing.

  1. You can’t remember the last time you updated the content. Many companies sell the same products and provide the same services for years and years. However, there are bound to be some changes in the way you do business. Update your website whenever you make even the smallest changes to your offerings. Create a company blog to talk about what you do and what’s going on in your industry. (Adding new content will also help your SEO rankings.)
  2. Your website isn’t responsive. Modern websites should look good and be user-friendly regardless of the platform that’s used to access them. Make sure your site looks and functions just as well on a mobile device as it does on a computer.
  3. You know it’s time for a change. So many business owners know their website needs to be updated but just don’t give it priority. If this sounds familiar, or if you find yourself embarrassed to give out your company’s URL, it’s time to explore a brand new website design.

Ready to make the leap into a fresh look for your business? Anderson Marketing Group offers full-service custom website design and development in Saskatoon, SK and surrounding areas.